Archive for April, 2010

E-books The flexible future

Tuesday, April 20th, 2010

This particular gizmo is very attractive. It uses a large, flexible electronic paper display based on technology from E Ink (the same company that makes the displays for Amazon.com’s Kindle and Sony’s Reader), but the device overall is remarkably thin and light.

Overall, I think that this is the first of the third-generation e-book readers: as far beyond the Kindle and Sony’s Reader as those devices were advanced over first-gen products such as the Rocket eBook and Franklin eBookMan.

I’m hoping to talk with the folks at Plastic Logic about this gizmo and its other product and technology plans. I’ll be back with an update, once I do.

Plastic Logic’s prototype e-book reader

Other bloggers have overreacted somewhat by predicting that the Plastic Logic reader will kill the Kindle, but that isn’t going to happen. There’s more to providing a good e-book experience than industrial design. The Kindle is very well supported by Amazon, and it has that unique free-forever wireless-data link. But if Plastic Logic can find a partner with ties to the publishing industry and solve the wireless problem, the result would be a serious challenge to Amazon.

And the whole thing is somewhat flexible, so it won’t break if it gets slightly bent in a backpack or briefcase. Flexible doesn’t mean invulnerable, but it’s a lot better than the brittle glass displays of existing e-book readers.

More importantly, even as a prototype, the display’s contrast ratio seems to be better than that of the Kindle or Reader, mostly by virtue of the white being whiter–I’d have to make a direct comparison to be sure, though. I also see all of the critical features I want in an e-book reader: good display resolution, reasonable performance, and a touch-sensitive screen to support document markup and an on-screen keyboard. The Kindle’s keyboard just isn’t good enough.

Interesting news from the DemoFall conference held this week in San Diego:

Check out this video from DEMOfall, in which Plastic Logic CEO Richard Archuleta demonstrates the prototype. I see some minor problems in the prototype’s display–some dead lines and odd drawing glitches–but nothing that should interfere with the scheduled launch.

(Credit: Plastic Logic Limited)

I suspect that it’s no coincidence that Plastic Logic is talking about bringing its gizmo to market “through partners around the world.” Could this be how Barnes & Noble will take on the Kindle? I wouldn’t be surprised.

Pricing is said to be “competitive,” and battery life is described as “days”; we’ll have to see what happens to these estimates by the time the product ships. The Kindle has “days” of battery life, but sometimes, it’s just a few days, and I have been occasionally disappointed to find mine dead when I wanted to use it.

At DemoFall, Plastic Logic spun the gizmo as a “business reader,” which may be an attempt to justify a premium price for the large display and superior physical robustness, but I think that it has more potential as a consumer product. Business users have laptops already. Plastic Logic may find ways to position its reader as a complement to the laptop–I can think of a few ways myself–but the consumer market opportunity is far larger.

Plastic Logic–a company founded to commercialize electronics built on flexible plastic substrates–demonstrated a prototype e-book reader (not yet named) and announced that it plans to ship this product in the first half of next year. You can read the press release for yourself.

In fact, the prototype appears to have only a few physical controls; essentially all of the user interaction takes place through the touch screen. It’s just a smooth white rectangle, like a thin pad of writing paper: about 8.5 inches by 11 inches by 0.3 inches, with a 10.7-inch screen and a total weight less than a pound.

Skype gets SMS, file transfer for Windows Mobile

Monday, April 19th, 2010

(Credit:
CNET)

Update your status message and buy Skype credit in Skype 3.0 beta.

The SMS feature has been seamlessly added as a shortcut icon on the contact list page (it’s the black circle encasing a tiny cell phone), but you can also initiate a text message by selecting “Send SMS” from the Menu options–the cost will come out of your Skype Credit. The file transfer feature is a bit more buried. To use it, select “Contact Options” from the Menu choices, and then “Send File.” This will incur a data charge, so it’s best to have a data plan in place before going wild with transfers.

(Credit:
CNET)

Skype’s latest mobile beta for Windows Mobile phones graduated to version 3.0 on Tuesday. Skype 3.0 beta for Windows Mobile integrates two big features from the desktop version–file transferring and SMS. Both are welcome additions that bring the mobile VoIP application much closer in line with the newly updated desktop version, Skype 4.0 for Windows.

After SMS and file transferring, the next biggest change is a technical one that most people shouldn’t notice–the fact that you won’t have to decide between downloading the version for Windows Smartphones or for Pocket PCs. A single one-size-fits-all download makes installation blissfully brainless. In addition, the beta has undergone a few understated, but useful changes to its layout, like being able to update your status, add hyperlinks to chat messages you may have missed, and the option to buy more Skype Credit.

Skype 3.0 beta for Windows Mobile 5.x and 6.x phones is available to try for free. Download it to your PC here or get the CAB file over the air. We’re expecting to see the full release available in the next few months, but some of Skype’s timeline may depend on the kind of user feedback they get. For our two cents, the additional features have been integrated well, and we hope to see more mobile-specific features in the future, like the capability to snap a picture from within Skype and transfer or SMS it to a pal.

As soon as you ship your image, song, or document out to your buddy, a new tab opens in Skype for Windows Mobile 3.0 beta that keeps track of the transfer and lets you know when your contact has accepted the download. File transfers work both ways, of course, so you’ll be able to accept files sent through Skype while you’re on the go–crazy photos and important business documents included. File transfer worked without a hitch over our 3G network, as did SMS. Wi-Fi will make them even faster.

Send a file to a buddy in Skype 3.0 beta.

Gmail comes to the desktop in gadget form

Monday, April 19th, 2010

Google has put out an official Gmail gadget for its Google Desktop product, giving users the option to run multiple instances of different Gmail accounts as standalone gadgets. The tool includes several useful Gmail features like keyboard shortcuts, mail, and contact search, along with the option to star messages. Users can also compose messages in a little pop-out window, which keeps them from having to fire up their browser.

(Credit:
Google)

The app is currently Windows-only and requires Google Desktop version 5 or higher, leaving
Mac and Linux users of Google Desktop out in the cold. Anyone looking to use Amnesty’s Generator program to convert it for other platforms like OS X’s Dashboard are also out of luck, as Google has not offered it as an iGoogle, Web-ready widget.

Behind the prototyping of ‘Spore’

Monday, April 19th, 2010

‘Spore,’ the new evolution game from Electronic Arts and ‘SimCity’ and ‘The Sims’ creator Will Wright, started with a series of small prototyping systems.

While it might seem that the prototypes would eventually make their way directly into Spore, Shankel said that’s not the case.

And they’re essential for the development of games like Spore because, as Wright noted, they can help the designers figure out exactly what works and what doesn’t as they move forward with a larger project.

For Shankel, the time spent on Spore represents nearly 20 percent of his life, and as a result, he is hopeful that in the prototypes, Spore fans will get some insight into how the game was made.

“We’ve had a renaissance in production over the last decade and I’m anticipating a renaissance in design to follow,” Shankel said. “Just as advancements in hardware-accelerated graphics and 3D engine design have elevated our technical quality, so too will advancements in prototyping and other areas of creative collaboration elevate our design quality.”

All told, Maxis produced between 30 and 40 prototypes, of which Shankel said between 10 and 20 are “unique and interesting.”

In fact, the prototypes were a crucial part of making Spore a reality. For example, since the procedural animation of the creatures in the game is one of its most-heralded elements, it’s notable that before the system was ever built into the game, it started as a prototype.

“Prototypes are intended to be throw-away code,” he said, “and we intentionally avoid developing them in our production framework. We need the freedom in prototype code to put in ugly hacks or to tear things apart and reconnect them in ways you wouldn’t do in a production codebase.”

Then they’d move onto the second phase.

But for many people, an equally exciting element has been the series of prototypes available for free download on the Spore Web site, each of which provides a look at the origins of a small piece of the larger game.

(Credit:
Electronic Arts/Maxis)

“Prototypes can be developed by small teams working rapidly,” he said. “We don’t typically worry bout things like bullet-proof stability, cross-platform issues or compatibility across multiple PC configurations. They’re just little toys that help us decide what we’ll really want to do when we roll out the big guns.”

“The original concept was sort of a toy galaxy you could fly around and explore,” Wright told me last month. “As we thought about, it became apparent that evolution was a very important component. Some of the very first prototypes involved how you would move around and visualize the galaxy.”

While a good deal of actual science, like exploration of the dynamics of cosmic and biological systems, went into the prototypes, Shankel said that focusing on core game play was more important.”

‘GonzagoGL’ is the last of the prototyping systems built for ‘Spore.’ The prototype, which took nine months and five full-time programmers, ‘places the player in an environment with predators, prey, shelter and vegetation.’

There, he explained, the team directed the prototypes more towards elements of game play that would hopefully make it into Spore.

“The earliest prototypes were making strange topology creatures and seeing if we could teach the computer to make them move plausibly, and later, show emotion and behavior,” Wright said. “We had to find out whether the project was doable or not, or if some part of it wasn’t doable, where we have to scale it back.”

Currently, there are 11 available on the Spore site, and among them, they explore things like “the behavior of large bodies of water on uneven terrain,” “the evolution of complex behavior from simple components,” “a SimCity-like simulation of the spread of life and culture across a planetary surface,” “gravitational attraction between particles in a cloud” and more.

“We don’t subject ourselves to anything like the rigor or real scientific research,” he said. “Scientists are interested in what’s real, not what’s fun. But at Maxis, we think science can be a lot of fun…What we’re really interested in showing is how dynamic, how alive, many of these systems are. We look at those amazing pictures from the Hubble (telescope)…and we want to show not just how those cosmic structures look in snapshots, but how they evolve and change over time. The galaxy isn’t like an oil painting, it’s more like a weather system. The galaxy is alive.”

“In the first phase, which I think of as the research phase, our criterion was simple,” he said. “Build what Will (Wright) wants.”

Still, “GonzagoGL” actually did make it into the full game, and Shankel said that’s the prototype he’s most proud of.

(Credit:
Electronic Arts/Maxis)

“‘GonzagoGL’ was a bridge application,” Shankel said, “between the prototyping stage and full Spore development. In these prototypes, we began to see the elements of the final Spore design first start to coalesce.”

The value of making the prototypes is that they provide a way to inexpensively test out whether an idea works or doesn’t. As Shankel points out, the creation of a large-scale game like Spore is tremendously expensive, and there’s not much room for error in a finished product. But along the way, there’s plenty of opportunity to break out small ideas into prototypes.

But another gratifying element of leading the prototyping project has been working with Maxis development interns.

In the highly anticipated lead-up to the Spore’s release from EA studio Maxis, in Emeryville, Calif., almost all the attention has been on the game itself or on its Creature Creator, which gives users an easy and sophisticated way to create complex beasts and which was made available in June as a free download.

“Even though SimMars never quite jelled for us, much of the technology we developed there made it into the early efforts on Spore,” Shankel said. “We had systems for simulating planetary climates and things like that.”

Of course, he added, sometimes Wright didn’t know exactly what he wanted and the work then tended to follow the logical conclusions of discussions.

The game’s creator, Will Wright, who is famous for previous games like SimCity and The Sims said recently that the game has been seven years in the making, meaning the project was getting under way not long after The Sims launched and became the best-selling PC game of all time.

“What I tried to do was just listen to the things that he thought were interesting,” Shankel said, “think about how to synthesize two or three of his biggest ideas and present them back to him. This was the era that gave us (the prototypes) ‘ParticleMan,’ ‘GasLight,’ ‘WaterBoy’ and ‘BIOME.’ In each of these cases, we were modeling a specific dynamic that Will was interested in exploring, such as gravitational systems, star formation, wave propagation and galaxy formation.”

(Credit:
Electronic Arts/Maxis)

And perhaps more important, he said, he sees prototyping as crucial to the evolution of the video game industry itself.

“Game design prototypes are small, lightweight applications designed to explore specific questions or risks in game development,” Shankel said. “You can think of them as screen tests in film, or sketches in art.”

Electronic Arts’ much anticipated evolution game, Spore hits store shelves Sunday in North America, and for those that have been on the project since the beginning, it has been a long road from concept to completion.

The higher the degree of uncertainty in a game design element, the more need for prototyping, Shankel said.

“Here, we felt that we’d seen so much good clarity come out of previous, smaller prototypes,” he said. “It was a real validation of the process and it was confirmed when our game play development teams were able to hit the ground running when we entered full production.”

The first programmer on the Spore team was a Maxis veteran named Jason Shankel. Prior to joining Wright on his evolution project, he’d been working on a project known as SimMars, which was essentially a Mars terraforming game that was supported financially by NASA before the plug was finally pulled.

“Prototyping is an ideal project for interns because there’s so much individual contribution, the time windows are short and it’s easy to avoid getting bogged down in the bug-fixing cycle,” he said. “I (also) regularly speak to college students who want to know how they can fill out their portfolios and, after seeing how our interns responded to this part of the project, I always advise them to develop prototypes of their ideas.”

Indeed, the “BIOME” prototype is based on research into the evolution of the spiral arms of galaxies, where Shankel said there are many competing theories on how they form.

“Most prototypes were developed by one or two programmers (in) a few weeks to a few months,” he explained. But “GonzagoGL,” the last of the Spore game play prototypes, which confronts the player with predators, prey, vegetation and shelter, required as many as five full-time programmers and nine months of development time.

Wright has talked at length about how Spore’s origins lie in the SETI project and other flights of his fancy.

‘ParticleMan,’ another ‘Spore’ prototype, ’simulates gravitational attraction between particles in a cloud. This system was used to study such gravitational dynamics as orbits, nebula formation, star formation and particle streams from sources like pulsars and black holes.’

The practice of prototyping along these lines is not unique to Spore. But this project differs from most in that the folks at Maxis and EA decided to make some of them available to the public.

“In this phase, we had more people on the team, and we had a definite goal of creating a game design complete enough to enter production.”

Asked how his team decided what prototypes to build, Shankel said the answer was quite direct.

Party season rolls on, but we pay for our drinks n

Sunday, April 18th, 2010

The Goods for Good charity event at the downtown City Winery.

• Blip.tv, a video-sharing platform that pulled in another round of financing just in time, threw its holiday party at a low-key downtown bar on Wednesday night. There was no open bar; company executives were surreptitiously handing out drink tokens instead. Within a couple of hours, the place was pretty much a mosh pit–even when the free drinks ran out.

(Credit:
Kate Miltner (flickr.com/photos/loggedhours))

(Credit:
Goods for Good)

“I haven’t had a drink all night,” one of Blakeley’s Gawker colleagues told me, shaking his head. Knowing that such behavior was uncharacteristic, I asked him why. His reply was, “Because nobody’s offered to buy me one yet.”

The final Media Meshing party on Thursday night.

NEW YORK–I hereby insist that we all stop using the “Recession? What recession?” line, which seems to be used every time any company has thrown any moderately lavish party in the last two months. Not only is it overused, but I think folks have caught onto the fact that things have legitimately changed.

There were a few events of note this week. Note the trend: no more open bars!

So Thursday night was the final Media Meshing, at least for a while. There are persistent rumors that someone else with less recession sensitivity will take the reins. Or not. But in either case, the economic reality has clearly hit the after-hours scene.

It wasn’t a tech event, per se, but there’s a reason I’m including it here: The organizers said that they’re not really on Silicon Valley’s radar, but would like to be. At the Web 2.0 Expo in San Francisco earlier this year, we saw the emergence of SchwagginWagon, which encouraged conference attendees to donate the free stuff they got on the show floor and then didn’t want. Goods for Good’s angle is a little different, since they are interested in bulk supplies that would otherwise be thrown away and that could actually be put to use in a classroom. Check ‘em out if you’re interested.

• Prankster-slash-boulevardier Richard Blakeley, by day the video editor at Gawker Media, decided earlier this month to call off his series of monthly “Media Meshing” mixers. There’s never been anything lavish about Media Meshing; it’s a cash-bar event at a relatively divey bar called Sweet and Vicious. But Blakeley’s rationale was that it’s a bit gauche to be throwing a series of media parties while people continue to lose their jobs. Gawker itself has gone through rolling layoffs this season, sparing Blakeley but axing many of his cohorts.

Here in New York, the last blowout launch party in the city was for T-Mobile’s Android phone in October. Company holiday parties have been scaled back like mad, leaving fewer opportunities for that great New York sport known as party-crashing. But socialization hasn’t stopped; it’s just changed its tune.

• On Monday night, a relatively new nonprofit called Goods for Good held its annual benefit (read: everyone paid to get in) at a new downtown venue called the City Winery. (It is, in fact, Manhattan’s only winery.) Goods for Good’s mission is to gather unwanted corporate supplies en masse, from pens and notebooks to conference swag, and donate it to schools in developing countries.

CNET News Daily Podcast Taking a second look at i

Sunday, April 18th, 2010

CNET News’s Tom Krazit stops by to handicap Apple’s big
iPhone operating system announcement.

Listen now:

Study: Microwind turbines a tough sell in Mass.

Comcast passwords leaked onto the Web

Download today’s podcast

Ad projections cut for social networks

Discovery hits Amazon with Kindle patent suit

Online auctions remain piracy problem for Microsof

Sunday, April 18th, 2010

That’s the latest ruse making the rounds on online auctions. It feigns to be some sort of technician version of Microsoft’s software that happens not to require a serial number or product activation or any of Microsoft’s antipiracy mechanisms. In actuality, Microsoft says, it’s just the latest wrapping for a pirated version of the company’s software.

(Credit:
Microsoft)

Piracy is, of course, a huge problem for Microsoft. The lawsuits, while perhaps necessary, don’t seem like they will stop such schemes. But maybe they will force pirates to shift tactics, or at least change colors.

In addition to targeting Blue Edition sellers, Microsoft is going after pirates in New Zealand that were selling counterfeit copies of Windows XP that were shipped to buyers in the U.S., directly from China.

Although eBay was among the places where those targeted in some of the suits sold their wares, Microsoft said it isn’t blaming the online auction site.

The so-called Blue Edition of Office shown here is nothing more than a cheap pirated copy, Microsoft says. The problem is that the software has been selling well via online auctions.

Attention, software buyers: there’s no such thing as
Microsoft Office “Blue Edition.”

“We hold the pirates responsible for piracy,” he said. “All online marketplaces are susceptible to abuse.”

“That program is entirely fictitious,” said Matt Lundy, a senior attorney for Microsoft. “It’s nothing more than a scheme by pirates to confuse and deceive consumers.”

Note: Lundy was originally quoted as saying he holds pirates responsible for privacy. He said piracy. I’ve fixed it above.

“It really highlights the global nature of the problem,” Lundy said. Windows XP remains the version of Windows most often pirated, Lundy said, although in some cases Vista is also being offered.

Microsoft has targeted those selling the “Blue Edition” as well as several other elaborate schemes in a series of 63 lawsuits in 12 countries, including a number of actions filed this week in the United States.

Public clean-tech firms get clobbered

Sunday, April 18th, 2010

Still, he said, the “fundamental drivers” of energy scarcity amid growing demand and of climate change policies are intact, which should attract more investors.

“Worries about climate change and energy security are still on the political agenda, and indeed the latter issue has become even more topical with the dispute over gas supplies between Russia and Ukraine and the conflict in Gaza. And Obama is not the only leader seeing clean energy as an important element in the programs they are planning, to help stimulate economic activity,” Liebreich said.

The overall clean-energy sector, which has been exploding over the past three years, was also due for a correction, New Energy Finance CEO Michael Liebreich said in a statement.

For comparison, the S&P 500 index fell 38.5 percent last year and the U.S. Nasdaq Composite was down 41 percent.

The price of oil plummeted from over $140 a barrel in July to under $40 in December. Meanwhile, the credit crisis made financing harder for projects such as wind farms or manufacturing plants.

Among public companies, the two hottest–and some argue overinflated–sectors within clean tech battered the worst were solar and biofuels. On average, solar shares plummeted 75 percent; biofuels and the biomass sector plunged 68 percentl; and wind fell 56 percent.

The downbeat news from the public markets comes on the heels of the year-end data about clean-tech venture capital, which saw funding peak in the third quarter of 2008 and then finished the year sliding down.

That dramatic decline–at one point going below 2003 levels–was despite some of the most advantageous political and economic factors for clean technologies in years.

Amid the carnage of last year’s stock-market performance, shares in clean-energy firms fared worse than others, according to data published Wednesday by researcher New Energy Finance.

The poor performance reflects the fact that the energy business is very capital intensive and sensitive to fluctuations in fuel and commodity prices.

Meanwhile, the level of venture funding in 2009 could potentially drop after three years of rapid growth, said Brian Fan, senior director of research at the Cleantech Group.

At its low point in November, the WilderHill New Energy Global Innovation Index (the ticker is “NEX”), which tracks 88 clean-energy global stocks, fell over 70 percent. The index then enjoyed an “Obama bounce” after the presidential election, to end up at a 61 percent decline in 2008.

Yet the demand for clean-energy products and services is still strong, making the long-term outlook good, he argued.

Virtualization reality check

Sunday, April 18th, 2010

• On average, enterprises have about 225 physical servers running server virtualization.

No one I know is more visionary about server virtualization than Mark Bowker, my colleague and Enterprise Strategy Group’s virtualization guru, so I asked him what I should make of all of this virtualization gaga. Surprisingly, Bowker said that the industry is getting way ahead of itself and thinks it is time for a virtual reality check. Here are a few data points from ESG Research to back up Bowker’s thoughts:

• The average number of virtual machines per physical server is between 5 and 10. This data was gathered from a survey of over 200 enterprise organizations (i.e. organizations with 1,000 employees or more).

Cisco Systems’ Unified Computing System announcement last week seemed to lift the whole industry out of its recession gloom.

With this data, it is safe to assume that large organizations are taking a prudent approach to server virtualization. They are using the technology to improve server utilization, rationalize the number of physical devices, and lower costs. They are not building massive virtual data centers and cloud-based compute infrastructure–at least not yet.

• The main reason why enterprises are deploying server virtualization is to consolidate Windows server workloads.

All of a sudden, it seemed like massive virtual data centers and cloud computing were just around the corner. Cisco even talked about the fact that its new server platform supports massive amounts of memory so that large organizations can host hundreds of virtual machines on each physical server.

In a few years, we will likely see hardware enclosures supporting virtual compute, storage, and networking “bricks.” Plug in any brick and it can be utilized by any other brick in dynamic fashion. That said, we are miles away from this vision. Bowker reminds us all that we should judge virtualization technology based upon current deployment activities and near-term requirements, rather than on long-term blue-sky concepts.

• Based upon qualitative research, Bowker believes that users are slow-rolling server virtualization because of systems management issues, security concerns, lack of virtualization skills in the IT organization, and I/O bottlenecks.

Beware the bogus economic-stimulus e-mail

Sunday, April 18th, 2010

CERT advises people against following unsolicited Web links in e-mails and offers more tips on its Web site.

The e-mails are disguised to look like official Internal Revenue Service communications. They offer a link to a Web site that asks for personal information or include a form that needs to be filled out and returned, the security organization said in an alert.

The U.S. Senate was debating President Obama’s $920 million economic-stimulus plan on Friday after the House of Representatives had approved a version.

People who receive the fraudulent e-mail messages are encouraged to send the e-mail message and the Web site URL to the IRS at phishing@irs.gov.

Online scammers, always quick to exploit the latest news event, are sending out e-mails promising economic-stimulus package payments but that instead steal sensitive data, the US-CERT warned on Friday.